We are driven by the goal of sustained press coverage and make it a priority to have the best contacts in the region.
We are driven by the goal of sustained press coverage and make it a priority to have the best contacts in the region; our team consists of PR and communications professionals as well as ex-journalists. We cover print, broadcast and the growing online and blogger community across the GCC.
Dealing with the media presents a very unique challenge, in that news media cannot be controlled. Journalists, broadcasters and bloggers have ultimate control over what they read and what they write. Because of this, ongoing media relations are vital. We ensure that we are familiar with what makes the media tick, we keep up to date on recent articles, their particular areas of interest and we read anything and everything we can get our hands on to ensure our team has well rounded knowledge of their particular area of expertise.