Sophie Toh: There’s change in the air… Reimagining power travel
With the travel industry struggling with the challenges of the pandemic, PRCO Director Sophie Toh examines what the future of the traditional business trip could look like.
TOH, part of the PRCO Group, has been re-appointed to support the second edition of MENA's 50 Best Restaurants, following its success with the inaugural awards show in February 2022.
TOH is delighted to announce it has been appointed to represent Sisi’s Eatery, a premium all-day dining concept by Maristo Hospitality. Located in Dubai Hills Mall, Sisi’s Eatery is inspired by the charming soul of Vienna and the spirit of the legendary Empress Sisi of Austria.
TOH PR has been appointed to represent Lyre’s Non-Alcoholic, the world's finest range of impossibly crafted non-alcoholic beverages in the GCC.
TOH has been re-appointed as the communications agency for Lumina Capital Advisors. Lumina is a trusted advisory practice based between the UK, the UAE and KSA, that supports clients through all phases of the business cycle through expert capabilities in M&A, restructuring and recapitalization, capital raising and financial institution advisory.
TOH, part of the PRCO Group, has been selected as the social media agency for LUMI Interiors.
TOH has been appointed to represent Shangri-La Jeddah. Opened in February 2022 for the inaugural Founders Day, this landmark waterfront property marks the debut of the Shangri-La brand in Saudi Arabia. Featuring 220 rooms and suites, an array of vibrant dining outlets and anchored with views over the Red Sea and the Jeddah F1 Corniche Circuit, the hotel has quickly established itself as an emblem of the new Jeddah.
We are honoured to be featured alongside our peers in the first Caterer Middle East F&B PR Power List 2022.
TOH has been appointed to represent the Em Sherif Restaurant Group in the GCC region. The brief is to support the brand with its planned expansion in the GCC and globally, with openings including venues in Harrods, London and Hotel de Paris, Monte-Carlo, as well as Abu Dhabi and Qatar.
TOH has been appointed to represent 50 Best on a project basis for the launch of Middle East & North Africa's 50 Best Restaurants, sponsored by S. Pellegrino and Acqua Panna.
TOH is proud to announce the appointment to represent Masterpiece Fine Art Dubai in the GCC market. The gallery is set to open a series of three spaces in Dubai; an international extension of the Masterpiece Art gallery and fine art advisory firm based in Holland Park, London.
TOH is delighted to announce that it has been appointed to represent Mine & Yours Group, an exclusive luxury hospitality group, in the UAE to support the launch of their two new restaurant concepts.
This year's MEPRA 2020 awards shortlists were announced with the usual fanfare and hotly anticipated. TOH celebrated two coveted award wins this year Gold for Best Real Estate Campaign and Silver for Best Saudi Campaign.